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| Yogendra Malviya |
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Yogendra Malviya, done his studies in Business and Marketing in Bhopal.
Yogendra, is founder of Ad Junction Media Pvt. Ltd, now today Ad Junction is the domain of rural communication, brand activation & Events in Central India.
Yogendra, expert in Advertising Activation & Event field with an experience of 25 years. Has worked with India's leading rural marketing company i.e Dr Jain Video on Wheels Limited, & Rural Media & Marketing Services.
During his entire career span, has worked in and out of 12 States in India like MP, 36garh, UP, Gujarat, Tamilnadu, AP, Maharashtra, Goa, Daman & Due, Silwasa, Rajshthan, & Haryana to vast number of clients.
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During his professional experience, Yogendra, conceptualized and implemented many BTL Initiative in beyond metro markets for reputed brands such as HUL, Colgate, Dabur, Pepsi, Coke, Parle, Gulf, Shell, Castrol, Bayer, Mahindra & Mahindra Ltd. Samsung, LG, UB, Tata etc.
Yogendra, goal is to transit my enthusiasm, creativity & experience into a position, where contribute to the rural marketing domain with an underlined objective of bridging the gap between Rural Masses & Urban Offerings.
Yogendra Malviya gained firsthand experience of rural India and have a fair understanding of rural consumer behaviour.
Specialties: Business Development & Client Relationship Management , Start Up Operations, Rural brand activation, Trade activations, Melas, Events, Award Function, Live Shows, Conceptualization & Ideation. |
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| Yogendra Malviya |
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| C.L. Sarathe |
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Sarathe is Co- founder of Ad Junction Media Pvt. Ltd, his working across all functions, over 20 years of work experience in Rural Operations, Client Relationship, Servicing, Event Management, Branding Handling, & Training.
Good functional knowledge and strong skills on planning and strategy. Organised with good analytical abilities and presentation skills as well good sense of humour.
Sarathe, Proven ability to manage key account relationships. Over looked commercial activities such as costing, billing, revenue reconciliation and collection.
Planned, implemented & supervised on-ground campaigns
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Conducted pre & post market research on both quantitative & qualitative parameters to evaluate effectiveness of campaigns,
Conducted qualitative market research using focused group discussions and in-depth interviews to understand consumer perceptions about brands and our advertisements
Coordinated with various departments and agencies, both internal and external
Specialties: Branding and Identity, Positioning, Strategy and Planning, logistics, Training, and Production Etc.
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| C.L. Sarathe |
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| Manoj Keer |
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Manoj Keer, is a management graduate in advertising and independently leads the client interaction team.
He is the force behind getting the new clients and nurturing them. A great operations and relationship person, he is an easy going down to earth person with a practical approach towards work. He also actively contributes in business planning and handles client interactions of Ad Junction Media Pvt. Ltd.
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| Manoj Keer |
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